BnkToTheFuture
Marketing Data Analyst
NEWRemoteContractorGlobal
š Midš Remote
RemoteRemote work position availableActivePosted within the last 30 days
Job Description
[AI-summarized by JobStash]
You will lead the management and reporting of marketing data, analyse performance across communication channels and report on lower-funnel outcomes. You will develop systems and processes, implement training, manage customer communications and automation, coordinate day-to-day reporting, track ROI and KPIs, support digital campaigns, work with agencies and stakeholders, investigate new digital ideas, execute outbound digital activities, and present data and recommendations to stakeholders.
Requirements
- āExperience managing CRM and email software campaigns, calendars and agencies
- āGood understanding of what makes a CRM or email campaign successful
- āExperience in data analysis and reporting
- āAbility to thrive in fast-paced environments and pivot with changing priorities
- āMeticulous attention to detail and strong organisational skills
- āProven track record of solving business challenges using data
- āHighly competent user of Excel and data analysis tools
- āHigh level of technical competency
- āPassion for financial services, Bitcoin and cryptocurrencies
- āConfident communicator able to present data to multiple stakeholders
Responsibilities
- āLead management and reporting of marketing data
- āAnalyse data from all communications channels and report on lower-funnel performance
- āManage customer communications including data strategy and profiling
- āImplement communication automation
- āDevelop systems and processes and implement training
- āCoordinate day-to-day reporting requirements
- āTrack performance and ROI of digital platforms against KPIs
- āEvaluate campaign performance and provide recommendations
- āSupport digital activities and email marketing
- āWork with internal stakeholders and agencies to align activity performance
- āInvestigate new digital ideas and monitor competitive promotions
- āCoordinate, execute and report on digital outbound activities
- āPresent data and insights to stakeholders
Benefits & Perks
- āRemote work
Tech Stack
Excelstakeholder managementreportingKPIEmail marketinganalyticscustomer profilingCRMROIdata analysis