Ripple
Associate Email Marketing Manager
NEWNew York, NY, United StatesFull-timeGlobal
š° USD 115,000 - 130,000/yr
š Juniorš Hybrid
ActivePosted within the last 30 days
Job Description
[AI-summarized by JobStash]
You will build and optimize email and nurture programs across the buyer and customer lifecycle. You will create and QA campaigns end-to-end, write persuasive email copy, run A/B tests, and use AI and marketing automation tools to personalize and scale campaigns. You will analyze campaign performance, maintain data hygiene and segmentation, ensure compliance with privacy regulations, and translate metrics into actionable recommendations to improve lead quality and pipeline impact.
Requirements
- ā3+ years of experience in email lifecycle or marketing operations roles
- āHands-on experience with Pardot (Account Engagement) or HubSpot
- āExperience using AI features in marketing tools (preferred)
- āProven ability to write clear persuasive and conversion-focused email copy
- āStrong understanding of segmentation nurture programs and B2B buying journeys
- āExperience running A/B tests and iterating copy using data
- āAbility to translate metrics into actionable insights and demonstrate email impact on pipeline
- āExperience implementing process improvements to increase program efficiency
- āExperience working in collaborative cross-functional fast-paced environments
Responsibilities
- āBuild test and deploy email campaigns for lead nurture product updates and prospect and customer engagement
- āLeverage AI tools to accelerate campaign creation personalization and optimization
- āWrite and refine high-performing email copy across the customer lifecycle
- āAdapt tone and messaging by persona industry funnel stage and region while maintaining brand voice
- āRun A/B tests on subject lines preview text copy CTAs and timing to improve email performance
- āImplement end-to-end campaigns using marketing automation platforms such as Pardot and HubSpot
- āAnalyze and report on performance metrics including open rate CTR CVR MQL and pipeline impact
- āCollaborate with marketing communications product marketing and sales to translate complex ideas into clear customer-first messaging
- āEnsure compliance with GDPR CAN-SPAM and CCPA and follow best practices for AI-generated content and data usage
- āMaintain data hygiene segmentation and scalable email program design
Benefits & Perks
- ābonuses
- āequity
- āhealthcare
- āretirement plan
- āfamily forming support
- āemployee giving match
- āmobile phone stipend
- āR&R days
- āwellness reimbursement
- āonsite and virtual wellness programming
- āgenerous vacation
- āparental leave
- āfamily planning benefits
- ācatered lunches
- āfully-stocked kitchens
- āprofessional development budget
Tech Stack
GDPRPardotCCPAemailCASLnurture programCAN-SPAMcopywritingAIMQL