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Wirex

Marketing Manager - B2B Marketing

NEW
Birmingham, West Midlands (Remote)Full-timeGlobal
šŸ“Š MidšŸ  Remote
RemoteRemote work position availableActivePosted within the last 30 days

Job Description

[AI-summarized by JobStash]

You will own and execute go-to-market strategies for B2B products, build and scale demand-generation engines beyond paid media, and translate complex blockchain primitives into clear business outcomes. You will create full-funnel content including solution briefs, webinars, and thought leadership, and develop partner marketing toolkits to accelerate partner launches. You will work remotely while aligning with approximately ±2 hours of the UK timezone to collaborate with stakeholders and measure marketing activity against commercial metrics such as MQLs, pipeline and ROI.

Requirements

  • ā—5+ years in B2B growth or product marketing, ideally within Fintech SaaS or Web3
  • ā—Deep understanding of stablecoin ecosystems such as USDC and EURC
  • ā—Knowledge of onchain treasury management, non-custodial architecture and smart contract vaults
  • ā—Ability to connect marketing activity to commercial outcomes (MQLs pipeline predictability ROI)
  • ā—Entrepreneurial hands-on execution with experience working to lean budgets
  • ā—Strong written and verbal communication skills for executive audiences
  • ā—Experience integrating Generative AI into B2B marketing workflows
  • ā—Ability to work within approximately ±2 hours of the UK timezone

Responsibilities

  • ā—Co-own positioning messaging and go-to-market strategy for B2B products
  • ā—Build and scale demand-generation engines beyond paid media
  • ā—Translate complex blockchain primitives into clear business outcomes
  • ā—Develop full-funnel content including solution briefs and webinars
  • ā—Create partner marketing toolkits to accelerate partner go-live and adoption

Benefits & Perks

  • ā—Generous leave and public holidays
  • ā—Paid charity day
  • ā—Flexible working hours and remote working
  • ā—Company-provided equipment
  • ā—Annual training and development budget

Tech Stack

EURCnon-custodial architecturepipeline predictabilitydemand generationdata analysisstablecoinsmart contractSaaSROIB2B marketing
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