Member of Revenue Strategy & Operations, Salesforce Architect

At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.

Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the first federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.

The company is funded by leading institutions including Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, with its Series D valuation over $3 billion. Founded in 2017 in San Francisco, California, Anchorage Digital has offices in New York, New York; Porto, Portugal; Singapore; and Sioux Falls, South Dakota. Learn more at anchorage.com, on X @Anchorage, and on LinkedIn.

Anchorage Digital is looking for a high-impact Marketing Analytics & Operations Manager to architect and scale our marketing data ecosystem. This role goes beyond reporting—you will be responsible for building the foundation that powers our go-to-market strategy, from attribution modeling to executive decision-making.
You will partner closely with marketing, sales, and revenue leadership to connect marketing efforts to business outcomes, enabling smarter investments and accelerating growth in the institutional crypto ecosystem.
This is an ideal role for someone who thrives in ambiguity, enjoys building from 0→1, and is excited to wear multiple hats across analytics, systems, and strategy.

Core Competencies

Systems Architecture & Design Mastery: Expert-level ability to design scalable data models, complex sharing/visibility patterns, and multi-system integration strategies.

Technical Governance & DevOps: Deep understanding of the Salesforce "Order of Execution," CI/CD pipelines, and environment management (Sandboxes to Production).

Strategic GTM Solutioning: Ability to translate C-suite revenue goals into technical workflows that reduce friction and improve data velocity.

Financial Services/Regulated Industry Expertise: Proven experience building in environments with high compliance, KYC/AML, and security auditing requirements.

Technical Skills:

Architectural Authority: Act as the final reviewer for all system changes, ensuring every Flow, Apex trigger, and integration adheres to enterprise-grade design patterns.

Advanced Solutioning: Demonstrate 8–10 years of experience resolving complex problems where "Out-of-the-Box" functionality meets its limits, particularly concerning Large Data Volumes (LDV) and programmatic automation.

FinTech Ecosystem Mastery: Navigate the complexities of integrating Salesforce with internal systems, ERPs (NetSuite), and CLM tools (Ironclad).

Complexity and Impact of Work:

Strategic Roadmap Ownership: Independently drive the bi-weekly sprint cycle, moving from a "support" mindset to a "Product Ownership" mindset where you prioritize high-impact architectural stability over ad-hoc requests.

Security & Compliance Leadership: Work closely with Legal and Finance to ensure Salesforce meets federal banking charter standards for data segregation and auditability.

Technical Debt Mitigation: Audit and refactor legacy configurations to ensure the system remains performant as the firm scales toward its next phase of growth.

Organizational Knowledge:

Are aware of the strategy of Anchorage Digital, the top company objectives expressing that strategy, and the main efforts underway to guarantee its successful implementation.

Monitor the development of the company objectives and/or trends that may affect Anchorage Digital’s capacity to succeed.

Work on issues where analysis of situations or data requires an in-depth knowledge of organizational objectives.

Communication and Influence:

Help team members understand the strategic goals of Anchorage and how their work relates to these. Effectively and proactively communicate strategy, rationale, and progress within the team and to external stakeholders.

Promote a positive environment, listen and speak with empathy to their team members and other villagers.

Understand others' context or underlying needs, motivations, emotions or concerns and adjust communication to ensure maximum impact and effectiveness.

Face sensitive and complex situations which require the ability to change the thinking of, or gain acceptance from, while preserving relationships.

Interact occasionally with senior management or executive members on matters concerning several functional areas, departments, and/or customers.

Act as an ambassador and role model of Anchorage’s culture and values.

Ensure cross-functional alignment in delivering on go-to-market objectives.

You may be a fit for this role if you have:

Tenure: 8–10+ years of Salesforce-specific solutioning experience, with a clear progression from Administrator to Architect.

Certifications: Possession of the Salesforce Application Architect or System Architect credentials (or the individual "Designer" certifications that comprise them).

Domain Expertise: Significant experience in Financial Services, Crypto, or FinTech, specifically dealing with the security and data integrity needs of a regulated institution.

GTM Fluency: Deep familiarity with the modern "Revenue Stack," including CPQ, HubSpot/Marketo integrations, and BI reporting (Looker).

Although not a requirement, bonus points if:

You have experience with Apex and LWC (Lightning Web Components)—while this is a Strategy/Ops role, the ability to read and vet code is a massive differentiator.

You hold a Certified Technical Architect (CTA) designation or are actively pursuing the review board.

You were emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial system. :)