Binance
Regional Growth Manager CIS
NEWJob Description
6m ago
Regional Growth Manager - CIS
CIS Region / Global
Marketing – Marketing /
Full-time: Remote /
Remote
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We are looking for a Regional Growth Manager for CIS to take full ownership of growth initiatives in one of Binance’s top priority markets. This role requires a hands-on, data-driven marketer who can combine user acquisition, lifecycle management, and reactivation campaigns with non-standard growth activations. You will design and execute experiments, optimize marketing campaigns, and find gaps for better performance.
Responsibilities
- Drive user growth and reactivation through local growth initiatives and experiments;
- Launch and optimise acquisition and activation campaigns based on data and business priorities;
- Identify growth opportunities through A/B testing, product experiments, and continuous optimisation;
- Monitor key growth metrics, analyse performance, and translate insights into actions;
- Work cross-functionally with Product, CRM, Paid Ads, Content, and other teams to execute growth initiatives.
Requirements
- 5 years of experience in Growth, Performance, Digital Marketing, Product Growth, or a similar role (crypto, fintech, tech, e-commerce, or mobile apps preferred);
- Proven experience running end-to-end growth campaigns with measurable business impact;
- Strong analytical skills and confidence working with data to make decisions;
- Ownership mindset with the ability to execute independently in a fast-paced environment;
- Experience with experimentation, A/B testing, and campaign optimisation;
- Native Russian and strong English communication skills;
- Passion for crypto, fintech, or emerging technologies.
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Location: Global
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Requirements
5 years of experience in Growth, Performance, Digital Marketing, Product Growth, or a similar role (crypto, fintech, tech, e-commerce, or mobile apps preferred); Proven experience running end-to-end growth campaigns with measurable business impact; Strong analytical skills and confidence working with data to make decisions; Ownership mindset with the ability to execute independently in a fast-paced environment; Experience with experimentation, A/B testing, and campaign optimisation; Native Russian and strong English communication skills; Passion for crypto, fintech, or emerging technologies.
Responsibilities
Drive user growth and reactivation through local growth initiatives and experiments; Launch and optimise acquisition and activation campaigns based on data and business priorities; Identify growth opportunities through A/B testing, product experiments, and continuous optimisation; Monitor key growth metrics, analyse performance, and translate insights into actions; Work cross-functionally with Product, CRM, Paid Ads, Content, and other teams to execute growth initiatives.