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Marketing Manager

NEW
49, Jalan Dungun, Bukit Damansara, ...Full-timeGlobal
šŸ“Š MidšŸ  On-site
ActivePosted within the last 30 days

Job Description

[AI-summarized by JobStash]

You will develop and implement comprehensive marketing strategies to increase brand awareness and drive user conversions. You will plan, execute, and manage digital and offline campaigns across SEO/SEM, email, social media, content, and display advertising. You will create and curate high-quality content for multiple platforms, develop social media strategies, monitor trends, and use data to inform decisions. You will collaborate with product and design teams, manage the marketing budget, lead event planning, acquire and manage KOLs, and mentor junior marketers.

Requirements

  • ā—Deep interest and understanding of the cryptocurrency industry
  • ā—Proven track record of launching and managing digital and offline marketing campaigns to acquire and retain users
  • ā—In-depth knowledge of digital marketing channels, tools, and best practices
  • ā—Proficiency in marketing automation and CRM tools
  • ā—Excellent communication and interpersonal skills
  • ā—Proficiency in English, Malay and Mandarin
  • ā—Creative thinker with ability to develop innovative marketing strategies
  • ā—Strong project management skills and ability to manage multiple campaigns
  • ā—Bachelor's degree in Marketing, Business, Communications, or related field
  • ā—3+ years of experience in a Marketing Manager or similar leadership role

Responsibilities

  • ā—Develop and implement comprehensive marketing strategies to increase brand awareness and drive conversions
  • ā—Identify and target key audiences and set objectives and KPIs for marketing activities
  • ā—Lead digital marketing team to plan, execute, and manage digital marketing campaigns
  • ā—Manage SEO and SEM campaigns
  • ā—Manage email marketing campaigns
  • ā—Manage social media and content marketing initiatives
  • ā—Oversee creation and curation of high-quality content for multiple digital platforms
  • ā—Ensure content aligns with brand guidelines and marketing goals
  • ā—Develop social media strategies to increase presence and engagement
  • ā—Monitor social media trends and adjust strategies accordingly
  • ā—Use data-driven insights to inform strategy and decision-making
  • ā—Collaborate with product and design teams to ensure integrated marketing initiatives
  • ā—Provide guidance and support to junior team members
  • ā—Lead offline event planning and execution
  • ā—Acquire and manage KOLs
  • ā—Manage the marketing budget to maximize impact and ROI

Tech Stack

content marketingdisplay advertisingevent planningSEOEmail marketingSEMmarketing automationproject managementsocial mediaMandarinproject:Hata
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