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Head of Marketing
NEWRemote (any global location)Full-timeGlobal
š Executiveš Remote
RemoteRemote work position availableActivePosted within the last 30 days
Job Description
[AI-summarized by JobStash]
You will plan and execute global marketing strategies to grow awareness and acquire users. You will lead brand building, craft product messaging, oversee content across channels, support events and launches, analyze campaign metrics and OKRs, and engage and grow the community through online and event activities.
Requirements
- ā3+ years of work experience in a marketing or community role within Web3
- āIndustry experience in Crypto, Web3 or DeFi (knowledge of liquid staking preferred)
- āDirect experience in community management and growth and strategic marketing planning
- āIn-depth knowledge of industry trends and developer needs
- āExcellent organisational, project and time management skills
- āExcellent presentation and copywriting skills
- āEye for design and product intuition
- āNice to haves: Fluency in English, Basic Mandarin, experience with advertisers/agencies/event organisers or publishers in digital advertising and web3
Responsibilities
- āPlan and execute global marketing strategy and campaigns
- āSupport events, product launches and feature announcements
- āLead brand building and craft product messaging for cross-channel growth
- āOversee content creation for website, blog, social and multimedia
- āConduct industry and developer research to inform messaging and product decisions
- āCollaborate with Strategy, Product and Operations teams
- āMonitor and analyze marketing metrics and OKRs and optimize campaigns
- āManage and grow community engagement across events, online communities and forums
Benefits & Perks
- āRemote work from any global location
- āToken allocation
- āPerformance bonuses
- āFully adjustable working hours
- āEducation expense reimbursement
- āOverseas conference attendance
- āDeep community engagement opportunities
Tech Stack
OKRdesignproduct intuitioncopywritingsocial mediacommunity managementcontentuser acquisitionpresentationproject:Bifrost Finance